07/01/2008

Medicis Announces Close of LipoSonix Acquisition

SCOTTSDALE, Ariz., July 1, 2008 -- Medicis (NYSE:MRX) today announced it has closed its previously announced acquisition of LipoSonix, Inc., an independent, privately-held company with a staff of approximately 40 scientists, engineers and clinicians located near Seattle, Washington.

"We are very pleased to announce the close of this important transaction," said Jonah Shacknai, Chairman and Chief Executive Officer of Medicis. "We believe the LipoSonix body contouring technology will position Medicis for continued leadership in this popular and growing aesthetics market. We are excited to have LipoSonix as part of our expanding world-class team, and look forward to a successful launch into the global aesthetics arena together."

As a result of the acquisition, Medicis has broadened its aesthetics portfolio pipeline with LipoSonix's body contouring technology. This completely non-invasive, focused ultrasound technology will be studied for the treatment of troublesome areas of fat which may not respond well to diet or exercise. LipoSonix products were recently launched in Europe, where they are being marketed and sold through distributors. Subject to approval by the U.S. Food and Drug Administration (FDA), Medicis anticipates entering the potentially lucrative U.S. marketplace with the LipoSonix technology in the 2011 timeframe, if not sooner.

Under the terms of the transaction, Medicis paid $150 million in cash for all of the outstanding shares of LipoSonix. Medicis funded the transaction from its existing cash balances. In addition, Medicis will pay LipoSonix stockholders certain milestone payments up to an additional $150 million upon FDA approval of the LipoSonix technology and if various commercial milestones are achieved on a worldwide basis. Current Guidance

Medicis expects the LipoSonix acquisition to have minimal impact on 2008 revenues, as LipoSonix only recently launched its first product in Europe and is still in the process of developing its European customer base. Factoring in additional expenses related to the operations of LipoSonix and additional research and development (R&D) incurred in obtaining FDA approval in the U.S., we anticipate 2008 diluted earnings per share (subject to GAAP adjustments) to be approximately $1.24-$1.33 per share on a fully diluted basis, or $0.24-$0.27 per share for the third quarter 2008 and $0.30-$0.33 per share for the fourth quarter 2008.

Based upon information available currently to the Company's management, the Company's financial guidance for the remainder of 2008 is anticipated as follows:

				     Calendar 2008
			(in millions, except per share amounts)

		   First    Second        Third       Fourth       Calendar
		  Quarter   Quarter      Quarter      Quarter      Year End
		 (3/31/08) (6/30/08)    (9/30/08)    (12/31/08)      2008
		  Actual   Estimated    Estimated    Estimated    Estimated
		    ---------------------------------------------------------

	 Revenue:
	 Previous
	  Guidance  $131   $132-$135    $132-$135    $134-$137    $529-$538

	 Current
	  Guidance  $131   $132-$135    $132-$135    $134-$137    $529-$538

		    ---------------------------------------------------------
	 Change     $ --   $      --    $      --    $      --    $      --
		    ---------------------------------------------------------

	 Diluted earnings per share (subject to GAAP adjustments):
	 Previous
	  Guidance  $0.38  $0.32-$0.35  $0.37-$0.40  $0.42-$0.45  $1.49-$1.58

	 Current
	  Guidance  $0.38  $0.32-$0.35  $0.24-$0.27  $0.30-$0.33  $1.24-$1.33

		    ---------------------------------------------------------
	 Change     $ --   $      --    ($0.13)     ($0.12)      ($0.25)
		    ---------------------------------------------------------


Additional annual 2008 guidance:

The above guidance excludes in-process R&D acquired in the acquisition of LipoSonix and any amortization related to acquired intangible assets associated with the LipoSonix transaction, certain potential special charges associated with R&D milestones or contract payments, the financial impact of changes in accounting or governmental pronouncements, the impact of a potential generic launch to SOLODYN(R), revenue associated with a RELOXIN(R) approval, and charges related to the accounting for the Revance transaction, none of which are estimable at the time of this press release. The Company will provide more specific amounts after the valuation work is completed.

At the time of this disclosure, Medicis believes these objectives are attainable based upon information currently available to the Company's management.

We anticipate with the incorporation of this transaction that the Company will continue to achieve gross profit margins in excess of 89%, SG&A margins of approximately 52%, and R&D margins of approximately 10% of increasing sales projections in 2009 and beyond.

The Market

The LipoSonix technology is not intended as a replacement for liposuction, but as a complementary body contouring procedure that could appeal to a much broader audience due to its completely non-invasive nature. According to the American Society for Aesthetic Plastic Surgery (ASAPS), liposuction was the number one surgical cosmetic procedure in 2007 with over 450,000 procedures. This equates to a combined U.S. market of over $2 billion for liposuction and abdominoplasty.(1)

LipoSonix Technology

The object of the LipoSonix technology is to achieve targeted reduction of adipose tissue by precisely focusing ultrasound energy to cause permanent disruption, or ablation, of fat cells, or adipocytes, without damage to the epidermis, dermis or underlying tissues and organs. A custom-designed ultrasound transducer delivers energy across the skin surface at a relatively low intensity, and brings this energy to a focus in the subcutaneous fat to effect ablation.

The combined company will continue to be headquartered in Scottsdale, Arizona, and will retain a strong presence in Bothell, Washington, near Seattle. The Bothell facility will be used for the manufacture of the ultrasound systems and for the development of future generations and enhancements to the technology.

About Medicis

Medicis is the leading independent specialty pharmaceutical company in the United States focusing primarily on the treatment of dermatological and aesthetic conditions. The Company is dedicated to helping patients attain a healthy and youthful appearance and self-image. Medicis has leading branded prescription products in a number of therapeutic and aesthetic categories. The Company's products have earned wide acceptance by both physicians and patients due to their clinical effectiveness, high quality and cosmetic elegance.

The Company's products include the prescription brands RESTYLANE(R) (hyaluronic acid), PERLANE(R) (hyaluronic acid), DYNACIN(R) (minocycline HCl), LOPROX(R) (ciclopirox), PLEXION(R) (sodium sulfacetamide/sulfur), SOLODYN(R) (minocycline HCl, USP) Extended Release Tablets, TRIAZ(R) (benzoyl peroxide), LIDEX(R) (fluocinonide) Cream, 0.05%, VANOS(R) (fluocinonide) Cream, 0.1%, and ZIANA(R) (clindamycin phosphate 1.2% and tretinoin 0.025%) Gel, BUPHENYL(R) (sodium phenylbutyrate) and AMMONUL(R) (sodium phenylacetate/sodium benzoate), prescription products indicated in the treatment of Urea Cycle Disorder, and the over-the-counter brand ESOTERICA(R). For more information about Medicis, please visit the Company's website at www.medicis.com.

About LipoSonix

LipoSonix, Inc. is an independent, privately-held company that employs a staff of approximately 40 scientists, engineers and clinicians near Seattle, Washington.

Medicis Forward-Looking Statements

This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act. All statements included in this press release that address activities, events or developments that Medicis expects, believes or anticipates will or may occur in the future are forward-looking statements, including:

These statements are based on certain assumptions made by Medicis based on its experience and perception of historical trends, current conditions, expected future developments and other factors it believes are appropriate in the circumstances. No assurances can be given, however, that these activities, events or developments will occur or that such results will be achieved. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of Medicis. The Company's business is subject to all risk factors outlined in the Company's most recent annual report on Form 10-K for the year ended December 31, 2007, Quarterly Report on Form 10-Q for the quarter ended March 31, 2008 and other documents we file with the Securities and Exchange Commission. At the time of this press release, the Company cannot, among other things, assess the likelihood, timing or forthcoming results of R&D projects, the risks associated with the FDA approval process and risks associated with significant competition within the Company's industry, nor can the Company validate its assumptions of the full impact on its business of the approval of competitive generic versions of the Company's primary brands, and any future competitive product approvals that may affect the Company's brands, including the RESTYLANE(R) franchise. The RESTYLANE(R) franchise currently includes PERLANE(R) and RESTYLANE(R).

Additionally, Medicis may acquire and/or license products or technologies from third parties to enter into new strategic markets. The Company periodically makes up-front, non-refundable payments to third parties for R&D work that has been completed and periodically makes additional non-refundable payments for the achievement of various milestones. There can be no certainty about the periods in which these potential payments could be made, nor if any payments such as these will be made at all. Any estimated future guidance does not include, among other things, the potential payments associated with any such transactions.

There are a number of additional important factors that could cause actual results to differ materially from those projected, including:

Forward-looking statements represent the judgment of Medicis' management as of the date of this release and Medicis disclaims any intent or obligation to update any forward-looking statements contained herein, which speak as of the date hereof.

NOTE: Full prescribing information for any of Medicis' prescription products is available by contacting the Company. RESTYLANE(R) and PERLANE(R) are trademarks of HA North American Sales AB, a subsidiary of Medicis Pharmaceutical Corporation. All other marks are the property of their respective owners.

References: (1) American Society for Aesthetic Plastic Surgery, Cosmetic Surgery National Data Bank Statistics, 2007

Contacts:
Medicis
Kara Stancell
(480) 291-5854